Fantasy Ink is more than just a typical tattoo studio, there are plenty of those around already. When we decided to open our doors we resolved to make Fantasy Ink the absolute best tattoo studio in the country. To do that we had to develop a strategy that would deliver us the recognition by our peers as the finest tattoo studio currently operating today. Part of our quest was to develop the business on several key fronts. Not only did we tireless practice our craft, but because we have three fulltime tattooists we were able to brainstorm new ideas constantly. We also focused heavily on the psychology of ‘why people get tattoos’, we studied this in an effort to better understand our clients so that we could deliver a unique service to each and every person, whilst acknowledging that they are all different and have different requirements.

One important thing to Fantasty Ink is that the actual experience of being tattooed is as pleasurable as possible. It goes without saying that the actual work is of the highest standard, but given our understanding of why people get tattooed, helps enormously to smoothen out any areas of uncertainty, either with getting the tattoo in the first place or with selecting the best design. We are very mindful of the permanent nature of the tattoo and are dedicated to making sure that every client we service will never have any regrets whatsoever. Still another area that we studied long and hard was the area of personal hygiene and the care of tattoos, not only for the immediate weeks following the artwork being applied, but for always.

We went to great lengths to come up to speed with OH&S issues because we accept that we have a public responsibility to the safety of our customers. In the past tattoo studios were setup overnight and focused almost entirely with the tattoo, but today to become the premier tattoo studio in Australia, we need to adopt the same best of breed business principles as any other business leader in their respective field. When you combined all these aspects, you will quickly realize that Fantasy Ink is a tattoo studio that delivers excellent artistic work, but also goes well beyond the moment with continuing research and uncompromising diligence to detail.